Honor of Kings: Revenue doubled within a month, ranking top 10 in global mobile game revenue growth

During the Spring Festival, all games are trying their best to attract players' attention and attract their spending. Even on family gathering days, there is an excuse to slip into the virtual world to escape the vicious questions of relatives and friends and the invasion of the most basic privacy. The atmosphere of the Spring Festival is hot and extra lively than usual. No matter which game you play, it will definitely contribute, not necessarily in terms of money, but in terms of activity. Have you ever been curious about which mobile game revenue has successfully stood out and entered the list during this major festival every year?

China's major mobile games made a lot of money during the Spring Festival, with revenue growing sharply, especially Tencent, which already has five games occupying the top five spots in the global mobile game revenue list. The national game "Honor of Kings" won the championship, which was well-deserved and as expected, with monthly revenue increasing several times. This shows that the design of the Snake Year limited series of products was quite successful, and a series of benefits immediately took effect.

The charm of Honor of Kings is unsurpassed. Every time they talk about the mobile game revenue rankings, they slap all the sour people in the face. They love to spread rumors, making fun of millions of players quitting the game and the game is about to be completely unpopular. However, after operating for about ten years, its status remains unshakable, and its popularity continues to rise, prompting them to launch multiple non-game projects, such as making animations. Last year's "Honor of Kings: Glory Chapter Years" was nominated for the Best TV Animation at the 32nd China TV Golden Eagle Awards.

Eight of the top ten are Chinese mobile games

In addition, the international server has been launched globally, and in the near future it will be listed as one of the events of the Esports World Cup. The achievements are numerous. In January, the monthly revenue hit the second highest level in history. In one month, it jumped to sixth place, from the top ten, and once again became the world's most profitable mobile game. In the industry, you really can't find an old mobile game that can still achieve such a leap forward.

The top ranking this time is largely due to the linkage with the IP. In January, players were greeted with the "Frozen" theme skin, and the Lunar New Year launched six Snake Year limited editions, new Honor Collection, Weapon Spirit series, 6 Yuan Brave, etc., all-round attack, no matter what player position you are, civilian, noble, zero krypton, all are beneficiaries.

In January this year, Tencent almost dominated the global mobile game revenue growth, with eight of the top ten spots going to Chinese mobile games, including "Honor of Kings", "Game for Peace", "Cross Fire" and "Shovel Wars".