Riot Games appoints Hobi Darin as new company president

Recently, Riot Games officially announced the appointment of Hobby Darling as the new president of the company. This executive with a rich background in the sports and technology industries will take over the development and global operations of many well-known games including "League of Legends". However, this appointment has also sparked a lot of discussion in the "League of Legends" community, and many players are concerned about whether he can really solve Riot's current problems in marketing and micro-transaction mechanisms.

According to a press release from Riot, Hobby Darin has previously held senior management positions at several world-renowned brands, including Logitech, Skullcandy/Astro Gaming, Volcom, and Nike. His career has focused on combining creativity with high performance, and he is good at cross-border integration, global brand expansion, and collaboration with athletes and creators.

Darin expressed his recognition and expectation of Riot's culture in the statement: "The first time I walked into Riot, I felt the daring, soulful and courageous energy, and I immediately knew that this was the team I wanted to join. I have been in contact with many companies in the past, but Riot is special because it dares to take risks, challenge conventions, and always remains firmly committed to its mission."

He added: “Riot is committed to creating gaming experiences that truly touch players. I am excited to work with such a passionate group of Rioters who inspire each other and strive for excellence.”

At present, Riot has not yet disclosed the specific strategic direction after Darling took office. However, at a critical time when the e-sports and gaming industries are facing changes, it is worth continuing to pay attention to whether this new president, who is good at "integrating culture and brand power", can inject new vitality into Riot.